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Persons using assistive technology might not be able to fully access information in this file. For assistance, please send e-mail to: mmwrq@cdc.gov. Type 508 Accommodation and the title of the report in the subject line of e-mail. The Great American Smokeout, November 17, 1994Since 1977, the American Cancer Society (ACS) has sponsored the Great American Smokeout to foster community-based activities that encourage cigarette smokers to stop smoking for at least 24 hours. These activities include distributing materials to schools, hospitals, businesses, and other organizations that discourage tobacco use; encouraging restaurants and other businesses to be smoke-free for the day; and promoting media coverage of special events at the national and community level. During the 1993 Great American Smokeout, an estimated 2.4 million (6%) smokers reported quitting, and 6.0 million (15%) reported reducing the number of cigarettes smoked on that day (1). In addition, approximately 1.6 million (4%) smokers quit smoking for 1-10 days after the Smokeout (1). Approximately 10.7 million packs of cigarettes were not smoked, resulting in an estimated $18.1 million not spent on cigarettes (1-3). This year, the Great American Smokeout will be on Thursday, November 17. The goal of the Smokeout is to promote and encourage smoking cessation by helping smokers realize that if they can quit for 1 day, they can quit permanently. Information is available from local chapters of the ACS; for telephone numbers of these local chapters, telephone (800) 227-2345 or (404) 329-7576. Reported by: American Cancer Society, Atlanta. Office on Smoking and Health, National Center for Chronic Disease Prevention and Health Promotion, CDC. References
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