Professional Development 201: From Basic to Dynamic

Activity 5: Webinar Evaluation

Juan is interested in participant reaction to the Training Development Group's (TDG) webinar offerings. The TDG has developed an evaluation plan to collect, store, analyze, and report evaluation data as the basis for the evaluation component of each webinar.

TDG staff members are discussing the best time for participants to complete the evaluation form. Who has the most appropriate recommendation?

Amy recommends using the webinar platform's polling feature to answer evaluation questions at the halfway point, which will also serve as an activity break.
You recommend building time into the agenda, prior to the closers, for participants to complete the evaluation form.
Tyrese recommends not taking time away from the content he needs to deliver and sending an e-mail message to all attendees after the webinar.

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At the halfway point of the webinar, only half of the content would be considered in the evaluation. The second half of the content would be excluded.

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Building time into the agenda prior to the closers is an efficient way to collect data.

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Sending an e-mail message to all attendees after the webinar may have a negative impact on the rate of return.

Amy would like to develop a traditional pre-post-questionnaire where participants are asked to complete questionnaires before and after the session to determine how much they have learned. Tyrese wants to develop a retrospective pre-post questionnaire where participants are asked to retrospectively assess their pre-knowledge and their current knowledge at the end of the webinar. Why is Tyrese's approach appropriate?

It reduces participant bias by presenting the same frame of reference to both pre- and post-questions.
It increases participant bias by presenting the same frame of reference to both pre- and post-questions.
None of the above

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This approach reduces participant bias.

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This approach does not increase participant bias.

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The retrospective pre-post approach reduces participant bias.

In a retrospective pre-post questionnaire, respondents are asked to provide two answers for each question. What do the two responses represent?

One response represents an assessment of prior knowledge and skills; the other represents future goals.
One response represents past opinions and beliefs; the other represents current opinions and beliefs.
One response represents past assessment of knowledge, skills, and attitudes; the other represents a current assessment.

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Neither response represents future goals.

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Neither response represents opinions and beliefs.

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The responses represent past and current assessments of knowledge, skills, and attitudes.

Tyrese and Amy are developing the evaluation questions. Juan recommends a mix of quantitative (closed-ended) and qualitative (open-ended) questions. What is the difference between the two types of questions?

Quantitative questions are associated with the overall number of responses anticipated. Qualitative questions are associated with the quality of responses anticipated.
Quantitative questions can be answered by yes/no responses, checklists, and rating scales. Qualitative questions provide opportunities for respondents to give direct feedback in their own words.
Quantitative questions can be ambiguous because respondents may interpret them in a variety of ways. Qualitative questions are less ambiguous because respondents are free to answer questions in their own words.

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Quantitative questions are not associated with overall numbers, and qualitative questions are not associated with quality.

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Quantitative questions are direct, whereas qualitative questions allow for more detail in participant responses.

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Quantitative questions are not ambiguous, although respondents can answer qualitative questions in their own words.

Because Amy used a new platform and different equipment for this webinar, Juan is particularly interested in participant feedback regarding access and sound quality. One evaluation question asked respondents, "Were you able to successfully log in to the webinar and hear the audio using your computer speakers or telephone?" What is wrong with this question?

Multiple items were addressed in a single question. While a participant may have been able to log in successfully, the participant may not have been able to hear the audio; therefore, separate responses may have been required.
Nothing is wrong with this question. If answered, it will let the Training Development Group know whether participants were able to successfully log in to the webinar and hear the audio using their computer speakers or telephones.
The question was written using biased words. Asking participants about their ability to "successfully log in" appears to question the participants' skill level.

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Listing multiple items in a single question is confusing.

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Listing multiple items in a single question is confusing.

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This is not an example of using biased wording.

Continue to Conclusion

Professional Development 201: From Basic to Dynamic

Activity 5: Webinar Evaluation

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